Ownever, the Portuguese luxury brand renowned for blending timeless design with sustainability, has unveiled its latest creation: the Aura Bag. More than just an accessory, the Aura Bag is a celebration of Portugal’s porcelain heritage, crafted in collaboration with master artisan Mr. Pinto of Barcelos. This extraordinary piece pays homage to a fading art form, marrying the elegance of luxury fashion with centuries-old craftsmanship.
“This project represents everything Ownever stands for—heritage, artistry, and the preservation of tradition,” says Eliana Barros, founder of Ownever. “Aura is not just a bag; it’s a journey of dedication and passion, and we’re proud to bring Mr. Pinto’s legacy to the world.”
The heart of the Aura Bag lies in its centrepiece: a hand-crafted porcelain adornment framed in gold. Each porcelain detail is meticulously shaped and painted by Mr. Pinto, one of the last remaining master porcelain artisans in Portugal. For over two years, Ownever worked closely with Mr. Pinto and his wife, Fátima, to bring this design to life.
“This has been a deeply meaningful project for our family,” shares Mr. Pinto. “Through the Aura Bag, our work is not only preserved but shared with people who appreciate the beauty and patience of traditional craftsmanship.” The gold-framed porcelain detail is more than decorative—it transforms the bag into a piece of wearable art. The careful stitching and sustainable repurposed materials reflect Ownever’s commitment to eco-conscious luxury, further enhancing its timeless appeal.
In an age dominated by fast fashion, the Aura Bag is a reminder of the value of tradition and longevity. Ownever hopes the bag will spark a broader appreciation for craftsmanship while providing a platform for artisans like Mr. Pinto. “With the Aura Bag, we’re preserving a piece of Portugal’s cultural heritage,” says Barros. “We want people to see this bag and feel connected to the hands and history behind it.”
Priced at £1,019.85, the Aura Bag is available exclusively at www.ownever.com. Each purchase contributes to the preservation of traditional artistry, ensuring that Mr. Pinto’s unique skills are celebrated and passed down to future generations.
Founded on the principles of sustainability and artistry, Ownever creates luxury bags that transcend trends. By using repurposed luxury materials and offering a lifetime repair service, Ownever champions thoughtful ownership and the timeless beauty of traditional craftsmanship.
